As AI, analytics, and algorithms become increasingly integrated into the music industry, we’re all learning to navigate a rapidly evolving landscape. We’ll explore how data-driven tools are influencing how writers are discovered, signed, developed, and pitched, without losing sight of the instinct and human connection that have always been core to music publishing. We’ll also look at how AI is being used to organize and enhance catalogs, from smarter metadata tagging to more strategic pitching for sync and beyond. Join our panel of independent publishers, A&R executives, and music tech experts on how they’re using these tools responsibly, what’s actually working, and how we can strike the right balance between metrics and gut instinct in shaping the future of indie music publishing.
Moderated by MARC CARUSO, CEO/CO-FOUNDER ANGRY MOB MUSIC.
Panelists:
CHRIS MARTIGNAGO, VP OF A&R PRESCRIPTION SONGS
Chris Martignago, based in Nashville, TN, is Vice President of A&R at Prescription Songs recognized for his achievements developing creative talent.
With over 14 years of experience in A&R, Martignago began his career in 2012 by helping to establish the A&R Research department at Atlantic Records prior to joining Prescription Songs in 2021.
Martignago has worked on a diverse group of gold and platinum-certified chart-topping songs over the course of his career with artists that include Paramore, Marshmello, Saweetie, A Day to Remember, Stephen Sanchez, Devin Dawson, Wilder Woods, Anna Clendening, Ingrid Michaelson, Galxara, Matoma, Shinedown, and Rainbow Kitten Surprise. Martignago has built an impressive roster at Prescription Songs including Grammy-nominated and award-winning creatives such as Anderson East, Trent Dabbs, JT Daly, Nick Lobel, Tony Esterly, Brett Truitt, Josie Dunne, Dominique Sanders, Derik Fein, Heather Russell and Vancouver Sleep Clinic.
Martignago regularly volunteers with local schools and art programs. He is also the founder of HELL YES!—an online community that showcases emerging songwriters, hosts annual songwriting camps and events, including PLAYBACK, a partnership with PøpSquad founder, Wes Davenport. Through this platform, Martignago has provided invaluable resources and opportunities for independent songwriters, producers, and artists to forge real-world connections. His mission is to advocate for creatives, bridging the gap between local artistry and a global music industry.
Currently, Martignago is using his unique blend of analytical and creative experience to grow the presence of Prescription Songs in Nashville through innovative signings and timeless songs.
VICKIE NAUMAN, FOUNDER/CEO CROSSBORDERWORKS
Vickie Nauman specializes in the intersection between technology and music, focused on music licensing, creating new business models, products, relationships and rights; helping grow companies; and global strategic development. She is Founder and CEO of the Los Angeles-based boutique consulting and advisory firm CrossBorderWorks and has an ambitious portfolio of forward-thinking companies in gaming, tech, consumer electronics, M&A and music since 2014.
A digital music pioneer and tech enthusiast, Nauman worked on product for one of the first legal digital services MusicNet (RealNetworks JV), led strategic partnerships for connected device company Sonos, started and ran the US business for global music platform 7digital, and did early digital music business in China as a consultant. She built one of the first DMCA-compliant services at taste-making Seattle station KEXP and has an MBA through the London School of Economics, NYU-Stern, and HEC-Paris, in the executive program TRIUM. She is an advisor and subject matter expert to some of the world’s most innovative companies, including those in gaming, M&A, platforms, apps, rights-related, strategic growth, and early-stage startups in music/tech. Client base includes Beat Saber/Meta, Riot Games, Harman Kardon, Musical AI, Downtown Holdings, various Roblox projects and more listed on LinkedIn.
GRAYSON SANDERS, CO-FOUNDERS/CEO CHORDAL
Grayson is the Co-Founder & CEO of Chordal. Chordal is a fast growing music licensing platform focused on elevating artist and songwriter opportunities in visual content via a revolutionary, collaborative rights management technology. Grayson began his career in classical music as symphonic composer in residence for NYU Symphony while working on commissions for New York area contemporary chamber ensembles. He soon turned his focus to experimental multimedia, co-founding art collective Aytia Matia which hosted warehouse scale events in Brooklyn fusing music, art, and technology in the early 2010’s. In 2015, he co-founded the Emmy winning music agency Safari Riot, which has since facilitated 8+ figures of sync licensing deals for artists in its 9 year history. In 2019, Chordal was born as a collaboration between several leading music companies & music supervision firms, with a focus on streamlining the complex and disjointed processes currently limiting the music industry’s ability to fully access sync licensing revenue streams. Chordal now serves hundreds of rights holders from majors to leading independents.
